Perspective – Pavithra

June 1, 2021June 1, 2021 Pavithra Business, entrepreneur, IBS Blog, Inception Business Services, Marketing, Perspective

The Inception of Inception: Run Up & Take Off

My entrepreneurial journey began as an answer to both my professional aspiration to be a marketing expert and an opportunity-gap I saw in the market. Part 1The Run Up “Comfortably Numb… “ Not many know this - even during a largely successful stint as retail banker & wealth manager & Vice President at an MNC … Continue reading The Inception of Inception: Run Up & Take Off

April 27, 2017May 29, 2021 Pavithra Business, entrepreneur, Leisure. Reflection. Blog, Marketing, Perspective

Surfology for Business or Musings from waist-high sea water

I recently started learning to surf, in the company of my 7-year old. After 3 classes and scores of attempts to catch the wave and surf it out, I found myself thinking (much to the dismay of my surf instructor), that surfing reminded me a lot of what it is like to run a business … Continue reading Surfology for Business or Musings from waist-high sea water

Welcome to my page. I am a mother, marketer, entrepreneur and a whole lot more beyond those labels.
The one constant in my life has been the love for words. Poetry, stories, essays, books, movies – I am moved when words come together powerfully.
In my work as a marketer, I try to add skill and proficiency to a lifelong love for words.
In my life as a mother, friend, I rely on words to tell my story, express my feelings, chronicle my journey and growth as a person and my personal experiences coping with grief, loss.
I aspire to publish more. My current writing traverses the most important areas of my life: being a mother, marketer, entrepreneur, writer, speaker.