On Monday evening, I needed to help an elder in the family get flowers delivered to a wedding in a Chennai suburb. When routine online delivery apps refused due to the late hour & remote location, we decided it was time to go local. A quick google search & several calls later I spoke to … Continue reading 2 Stories: Why some pushy salespeople win you while others annoy you!
Selling to the 20-Something(one)
One of our clients is a fashion brand that has recently decided to focus on customers in the 18-25 years age-group. Another client has launched an online portal and is curious to know if younger customers will find the proposition attractive. A friend is working on making her organization more friendly and attractive to a … Continue reading Selling to the 20-Something(one)
Customer Service: Going the extra “inch” – Team Blog#1
Team Blog by Pavithra Chara - Partner @ IBSCustomer Service is an area that always intrigues me and I enjoy observing the widely varying levels of customer service in my interactions with different product and service companies. There is always debate on whether the extra mile that some companies choose to travel in the name … Continue reading Customer Service: Going the extra “inch” – Team Blog#1