#thepowerofwhy #marketingleadership #fractionalcmo #modernmarketing #marketerlife #marketingagency #marketing

August 7, 2023August 10, 2023 Pavithra Business, digitalmarketing, entrepreneur, IBS Blog, Inception Business Services, Marketing

Let’s start with WHY

One of the most powerful questions to ask - and particularly so in the world of marketing is WHY. Why is this cause important to this brand?Why do you (the client brand) want to change your marketing strategy now?Why is my buyer not responding?Why did Mattel really need this Barbie movie?Why should your customer care … Continue reading Let’s start with WHY

Welcome to my page. I am a mother, marketer, entrepreneur and a whole lot more beyond those labels.
The one constant in my life has been the love for words. Poetry, stories, essays, books, movies – I am moved when words come together powerfully.
In my work as a marketer, I try to add skill and proficiency to a lifelong love for words.
In my life as a mother, friend, I rely on words to tell my story, express my feelings, chronicle my journey and growth as a person and my personal experiences coping with grief, loss.
I aspire to publish more. My current writing traverses the most important areas of my life: being a mother, marketer, entrepreneur, writer, speaker.